Travel, charity and the fine art of buying happiness

“Just because money doesn’t buy happiness doesn’t mean money cannot buy happiness. People just might be using it wrong.”

Those are the words of Elizabeth Dunn, a social psychologist and assistant professor at the University of British Columbia, who has some advice for those of you who are disappointed with the happiness return rates on your hard earned money.

Turns out the problem isn’t so much money, as what you spend it on. Buy things and you’ll likely find yourself no happier than you were without the things. We pointed out in the past that spending your money on experiences is a better recipe for happiness. However, in an article on the Boston Globe website, Dunn and others tell author Drake Bennett that even spending money on experiences does not necessarily guarantee greater happiness. The real secret to buying happiness, they claim, is to spend your money on other people.

Part of the problem with buying experiences is that psychologists have found that even just thinking about money tends to make us more solitary and selfish, two traits that are pretty much guaranteed to make us less happy. So while the experiences we get through spending money on travel, for example, might make us happy, the act of figuring out how to spend our money on the trip may well cancel out some of that happiness.

Perhaps that explains why the least appealing part of traveling is figuring out the financial aspects. We’ve all seen those penny-pinching travelers who never go on the jungle zip line or take the boat ride to the best scuba spot because it’s a rip off. It might well be on the face of it, but provided you’re going with other people, it just might be the best part of your trip. Not, as it turns out because spending the extra money made you happy, but because spending the money opened up another social experience.

And at least part of the happiness we get through spending money comes from the money’s ability to put us in contact with others. As Bennett writes:

Experiences are inherently more social [than buying things] – when we vacation or eat out or go to the movies it’s usually with other people, and we’re liable also to relive the experience when we see those people again. And past experiences can work as a sort of social adhesive even with people who didn’t participate with us, providing stories and conversational fodder in a way that a new watch or speedboat rarely can.

The social aspects of happiness are also backed up by studies that show spending money on other people (whether charitable donations or just a buying a beer for your friend) makes us happier than spending it on ourselves. The reason is that when we spend money on others it’s generally in a way that creates a connection to them — think of the people you’ve met on group trips, the strangers you’ve shared dinner with or the stranded travelers you’ve given a ride.

In the end, the money you spend is irrelevant, it’s the connections to other people that increases your happiness.

But what’s perhaps most intriguing in the article is the suggestion that our long-held beliefs about money might need to be turned on their head if it’s happiness we’re after. As Bennett writes, “seen this way, blowing money on a bar crawl with friends isn’t necessarily a waste of your hard-earned paycheck — it’s something of an investment.”

So where does that leave vagabonds? Well, obviously you’re ahead of the happiness curve if you’re spending money on travel since it lends experiences, but that’s not the end of the story. If you’re too stingy to buy your new traveling friends a beer, because you need to money to get to your next destination, you might be losing out on greater feelings of happiness. Consider, if you don’t already, budgeting some money to spend on others when you’re abroad. Whether it’s buying a round at the bar or making small donations to charitable groups you meet in your travels, that money spent just might make your trip a whole lot more memorable and you, well, happier.

[Photo credit https://h.koppdelaney, Flickr]

Posted by | Comments (6)  | September 1, 2009
Category: General


6 Responses to “Travel, charity and the fine art of buying happiness”

  1. Nora Says:

    What a great quality vs quantity debate with a spin for vagabonds. Although we are continually focused on staying on the road as long as we can (guilty as charged), traveling for the sake of travel and not the experiences that travel brings brings with it a loss of perspective.
    Thank you for the sage reminder!

  2. Travel-Writers-Exchange.com Says:

    Ah yes, the old saying that money can’t buy happiness. Yeah it can, even if it’s for a short period of time (instant gratification). We use money every day, it’s a necessity and important.

    When it comes to vagabonding, it’s up to the traveler how much he/she will bring along and spend. Traveling is about the experience. If you want to have a good time, go for it. You’ll find a way to make up the money you spent on buying a round of drinks at the pub. Remember, they’re always producing new money because it’s what we use for the purchase of services and goods. Once people realize that, I think they’ll look at travel and their life in a different manner.

  3. Trudy Says:

    Money cannot buy happiness….neither can poverty. One only has to live in it or grow up in it to understand that. If you are in a society where money is valued and you cannot make ends meet, you will most likely not be happy. If you live in a society like the Blue Zones or the ones who made the Happy Planet Index 2.0 top lists, then perhaps poverty will not be such a factor. Environment has to be considered as well. I do agree that experiences that involve social contact bring happiness but I wonder what would be said about those who solo travel and find that rewarding or those who simply do not feel happier in social activities? Hmm.

  4. Christine Says:

    On a family trip to Maui, I paid a local woman to give me a private lei making session (while the rest of my family went on a whale watching tour). It was one of the most well “spent” and memorable experiences from my trip. In “buying” this experience, through which I could learn how to craft something beautiful, I ended up reveling even more in the interpersonal exchange which occurred. I remember this woman telling me stories about her children and family, as we sat together, in the shade, making leis. There were aspects of the life she conveyed that led me to feel grateful for my own material and financial assets as well as shared revelations that prompted my own desire for the simplicity of the close-knit and interdependent familial community she described. Another plus to this experience was that, at the end of the session, I had made beautiful leis to hand over to all the women in my family. On several outings, throughout our trip, they, too, enjoyed the continued “experience” of wearing and smelling the sweetly scented flowers.

  5. Spend – But on Others Says:

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