Start a business, save the world, and look good

Revolution Apparel intro video

Sometimes it can feel like you’re torn in different directions.  You’d like to start a business, make an positive impact on the world, and more.  Is it possible to fold all your passions into one project?  The fine women travelers of {r}evolution apparel are aiming to do just that.

An excerpt from their website:

We headed to Central America with no direction, no career path, and not much money. But we had an idea: a fashionable, minimalist clothing line for female travelers.

We were determined to do it right – we wanted to create a business that preserved the environment, cut down on pesticide and chemical use, and said “no” to the exploitative labor that keeps our clothing cheap in the Western world.

The star of their collection is The Versalette. Living up to the name, it’s a single article of clothing that can be worn in 15 different ways–including as a handbag!  Check out the photos on the {r}evolution apparel website to see it in action.  Quite a reversal from most fashion lines, which load up a collection with many kinds of clothing.

Have you worked on a social enterprise before? Have you used your clothes in more ways than the manufacturer intended?  Please share your experiences in the comments.